Characteristics Of Digital Signage

Feb 07, 2023 Leave a message

1. The foolproof program editing interface allows operators to apply editing and publishing software to freely publish various text, icons, animations, videos, audio information, and other digital information anytime and anywhere without special training, integrating them into a "digital sign" and publishing it in the form of advertisements.
2. Easy maintenance. The system automatically plays without the need for a dedicated person to manage and operate. Even if the terminal player unexpectedly loses power, the system will automatically replay when powered on again, without the need for manual operation.
3. Powerful multi layer mixing function, supporting mainstream formats such as composite videos, component videos, and HDTV high-definition videos, achieving mixed display in various ways such as arbitrary windowing, transparent stacking, special effects flipping, and scrolling text.
4. The use of multiple media representations (video, audio, images, animation) is called a narrowcast system.
5. A dynamic advertisement that allows for constantly changing content.
6. Similar to television advertisements and advertisements on the web, but with strong targeting, flexible and varied forms, and on-demand content. Therefore, it can borrow various existing production tools (such as webpage production, VCD production, FLASH production, etc.) for mixed use.
7. It is a new technology that combines network technology, multimedia broadcasting technology, and software component development and integration technology. It is a user oriented technology that makes it easy for users to learn how to make various signs themselves.
8. This is a rapidly developing technology and is moving towards maturity, including in terms of technology, market, and industry structure.