Company Profile
Gomany was established in 2016 and is a company dedicated to researching the field of digital signage. It has a modern factory building and a 10,000-level dust-free workshop, equipped with 2 high-speed strip module production lines, 2 strip screen complete machine production lines, 3 professional cutting equipment (8 inches-120 inches) and a series of automated production equipment, with monthly production capacity Up to 8000 units.Gomany has more than 1,000 customers in 80 countries since its inception and has deployed more than 400,000 screens to its global customer base in 8 years of business. We provide high-quality and innovative display solutions for commercial display, rail transit, industrial and digital outdoor markets.
Why Choose Us
Our product
Gomany's business scope is very rich, including indoor and outdoor LCD digital signage, bar LCD display, square LCD screen, video wall, etc., which can meet the needs of digital commercial display in most industries.
Well Equipped
We have a modern factory building and a 10,000-level dust-free workshop, equipped with multiple high-speed strip module production lines, strip screen complete machine production lines, and professional cutting equipment, with a monthly production capacity of up to 8,000 units.
Quality Assurance
Our production process strictly follows the ISO system, and all products undergo third-party quality inspection after production to ensure compliance with UL, ETL, IP Rating, MFi, and RoHS certifications.
Customized Services
Our digital signage supports customized design, including its system and display screen materials, dimensions, etc., and supports OEM design to easily increase your brand awareness.
What is Wayfinding Screens?
Use wayfinding screens to make it easy for your visitors to find their way about your building or institution, whether they're using digital directories or touchscreen wayfinding digital signage kiosks.Any time, from any computer, you may make route edits to your map, add new property tenants, publish property details, and add additional facility-related information.This dynamic and engaging wayfinding solution reduces confusion and frustration, promoting a positive user experience. Moreover, interactive digital wayfinding screens can be integrated with additional features such as accessibility tools, language translations, and multimedia content, catering to diverse user needs.
Advantages of Wayfinding Screens
Clear wayfinding screens helps guide people inside even the most complex office layouts, reducing confusion and time spent searching for the direction to specific areas such as meeting rooms, the lobby, or different departments.
Well-designed signage creates more visual cues and a better experience for employees and visitors, ensuring they feel confident in their ability to navigate.Wayfinding signs also give information about accessibility and decrease the frustration and stress associated with feeling lost or disoriented in an unfamiliar environment.
Efficient architecture and clear signage reduces time wasted in searching for locations within a building/office. Employees can instead focus on their business-related tasks rather than getting lost or asking strangers for directions.
In an emergency, clearly marked exits and evacuation routes provided by both lighting and wayfinding screens are essential for quick, safe evacuations of any office, facility or place of business. Regulatory signage can also indicate a particular area that might have limited access for safety or security purposes or due to legal liability concerns.
Essential Features of a Wayfinding Screens
The specific needs of a wayfinding screens will vary. You'll need to spend time thinking about and researching your users' specific requirements, but there are some essential features modern wayfinders will appreciate. When you're asking yourself, "how does wayfinding work for my organization's needs?" think about these critical components.
User-friendly interface
A person seeking wayfinding assistance needs clarity and convenience. So the system should have an intuitive, user-friendly interface that allows users with different needs to easily find the information they're looking for.
Real-time updates
Outdated information isn't helpful to those trying to find their way. So the system needs real-time updates that are dependable.
Clear digital signage
Conflicting information and gaps in signage lead to confusion. Clear digital signage consistent with the wayfinding system is key. The best signs will automatically update as new information is put into the system.
Turn-by-turn navigation
Most users probably used turn-by-turn navigation from a gps system to make it to the building. They'll expect (and appreciate) that same level of convenience and clarity once they're inside.
Drag-and-drop pins
Allowing users to customize their experience and plan the key components of their route connects autonomy with clarity.
Wheelchair accessible route
When you have a separate, optimized route for wheelchair accessibility, users who have accessibility needs can easily navigate the physical space.
Seamless integration from driving directions
When interior directions are seamlessly integrated with systems that give driving directions (such as google maps), users can continue on their wayfinding experience from their own front doors all the way to their final destination without any interruptions.
How to Build Effective Wayfinding Screens
Understanding user needs: User-centric design
Conducting comprehensive user research and needs analysis is critical to developing a user-centered design for your wayfinding system. A thorough assessment of human factors in wayfinding covers identifying the user groups that will use the system and their specific navigation challenges. Among these factors are the age and accessibility needs of the key user groups.
Planning and designing wayfinding systems
Understanding user needs should be in the context of an overall assessment of the physical layout of the built environment, the traffic flow, existing wayfinding solutions, and landmarks. This all-around context will help you define the requirements, scope, goals, and objectives of the wayfinding system.
With an understanding of user needs and behavior, you can then develop a wayfinding strategy. The strategy will outline the system's goals and should be aligned with the overall design of the space for which you create the wayfinding system. In addition to the strategy, you will need a master plan highlighting the specific steps you will take to achieve these goals.
Implementation and installation
Effective collaboration with designers, architects, engineers, contractors, and other professionals ensures the implementation phase runs smoothly. In addition to ensuring the system is implemented correctly, these professionals may have some input to improve the design of the wayfinding system.
Wayfinding design principles inform installation best practices, including visibility, simplicity, clarity, and consistency. Strategic signage placement at entrance exits, intersections, and other decision points will guide the user's decision-making process. Visibility is crucial, and you can achieve this with clear, high-contrast signage with large and easy-to-read fonts and symbols.
Maintenance and evaluation
Proper and regular maintenance of your wayfinding system once it is installed will ensure optimal system performance. Preventive maintenance and timely corrective maintenance will ensure any issues with your system don't become dysfunctional drawbacks that will mean system downtime and customer dissatisfaction.
To this end, develop and keep up with a maintenance schedule that may include software updates and carrying out connectivity tests. For the best outcome, engage the services of a professional who will provide the maintenance and support services.
Wayfinding Screens Technology
Digital signage and displays
Digital signage and displays offer dynamic, real-time information to users, making them an essential component of modern wayfinding systems.
Mobile applications
Mobile applications have become increasingly popular for wayfinding, as they provide users with personalized, on-the-go navigation assistance. By utilizing gps technology, beacons, and wifi signals, mobile apps can offer turn-by-turn directions, location-based recommendations, and even real-time updates on accessibility features.
Augmented reality (ar)
Augmented reality is an emerging technology that superimposes digital elements onto the user's view of the physical world. In wayfinding, ar can provide users with visual routes as they walk or navigate through an environment. Popular ar apps like pokemon go showcase the immense potential of this technology in the wayfinding domain.
Artificial intelligence (ai)
Artificial intelligence has made significant strides in recent years, including in wayfinding. Ai-powered chatbots and virtual assistants can understand and respond to natural language queries, helping users find their way by providing personalized guidance and recommendations based on their current location. Ai can also recommend the best route to a destination based on the user's preferences and the current traffic conditions.
Smart cities
As cities become smarter and more connected, wayfinding is set to reach new heights. According to research, the global smart city market is expected to reach $820.7 billion by 2025. This growth is driven by the integration of iot devices and sensors, enabling real-time data collection and analysis, which greatly enhances wayfinding capabilities.
In a smart city, digital kiosks, connected streetlights, and other infrastructure can communicate with each other and with users, making navigation seamless and efficient.
Application of Wayfinding Screens
Hospitals
Hospitals and healthcare facilities are often large and complex, with many different departments and services. Wayfinding can help patients, visitors, and staff to find their way around the facility quickly and easily thereby reducing stress and confusion.
Hotel and resorts
Hotels and resorts are complex environments that often encompass a wide range of facilities and amenities, such as guest rooms, restaurants, conference halls, spas, and recreational areas. Wayfinding signs and directions in this type of environment is integral for guests and staff to easily move around and find their way to their destination. A great wayfinding system for hotels will integrate signage with maps, digital kiosks, and apps to provide guests with detailed information about the area.
Airports
Effective wayfinding in airports helps to ensure a smooth travel experience. With thousands of passengers navigating through terminals, security checkpoints, and boarding gates, airport wayfinding should cater to these diverse audiences, using clear signage, digital displays, and interactive kiosks to provide real-time information and directions.
Shopping centers and malls
Malls and shopping centers can be overwhelming for visitors due to their size and complexity. A well-designed wayfinding system can enhance the shopping experience by guiding visitors to stores, restrooms, and other amenities. Incorporating digital directories and interactive maps can also help users find their desired locations quickly and efficiently.
Universities and educational institutions
Navigating sprawling campuses can be challenging for students, faculty staff, and visitors alike. A comprehensive wayfinding system will enable its users to locate classrooms, administrative offices, and other facilities. By combining static signage with digital solutions, universities can create an intuitive navigation experience that caters to the needs of their diverse populations.
Urban environments
Urban environments present unique wayfinding challenges due to their scale and complexity. Public spaces, parks, and transportation hubs all require effective wayfinding systems to guide users through the city. Integrating traditional signage with digital solutions, such as mobile apps and interactive kiosks, can create a seamless navigation experience that connects people to their surroundings.
Installing wayfinding screens is a crucial step in ensuring a seamless and high-performance digital signage system. These players serve as the brains behind the operation, delivering and managing your content on the display screens. To ensure seamless performance, follow these steps:
Determine the number of players needed: Consider the number of display screens and the content you plan to display. Each screen may require its own player, or multiple screens can be connected to a single player if they are in close proximity.
Choose the right type of player: There are different types of digital signage players available, such as media players, pc-based players, and cloud-based players. Evaluate your specific needs and budget to select the most suitable option.
Install the players: Once you have chosen the players, follow the manufacturer's instructions for installation. This typically involves connecting the player to the display screen via hdmi or other compatible cables. Make sure the player is securely attached to the screen or mounted in a suitable location.
Configure the players: After installation, you will need to configure the players to connect to your content management system (cms). This may involve entering network settings, ip addresses, or login credentials. Follow the instructions provided by the player manufacturer or consult the cms documentation for guidance.
Test the players: Before going live with your digital signage, it is crucial to thoroughly test the players. Ensure that they are properly connected to the cms and are able to display content correctly. Test various types of content, such as images, videos, and interactive elements, to ensure everything works smoothly.
How to Maintenance Wayfinding Screens
Regular inspections: Periodically inspect your wayfinding screens for any signs of damage, such as cracks or discoloration. Early detection of issues can prevent more significant problems down the line.
Software updates: Keep the software that runs your wayfinding screens up to date. Software updates can provide important security patches and improve the functionality of your signage.
Check connectivity: Ensure that all cables and connections are secure. Loose cables can cause intermittent issues that are often mistaken for more serious hardware failures.
Monitor performance: Keep an eye on the performance of your wayfinding screens. If you notice any flickering, dimming, or color inconsistencies, it may be time for a professional service check.
Climate control: If your wayfinding screens is located outdoors, make sure it's designed to withstand the elements and that any climate control features are functioning correctly. Extreme temperatures and humidity can damage electronic components over time.
By following these general maintenance tips, you can ensure that your wayfinding screens remains a vibrant and effective tool for communication.
Wayfinding Screens to Reduce Customer Uncertainty
● Increased efficiency and time savings
Time is a valuable commodity, and wayfinding screens saves users time by providing clear direction and destination information. As a result, wayfinding screens users spend less time being lost and more time being productive, making the most of their visit.
● Improved on-site traffic flow
Well-planned wayfinding systems optimize traffic flow, reducing congestion and bottlenecks in heavily-trafficked areas. This improved flow creates a more enjoyable atmosphere for both customers and staff.
● Enhanced marketing opportunities
Wayfinding systems often incorporate promotional content and advertisements, benefitting both businesses and customers. By displaying ads and promotional material alongside navigational aids, customers stay informed about on-site deals, events, and news specific to their location. This strategy increases customer engagement, upselling opportunities, and overall satisfaction.
● Key strategies for implementing wayfinding wayfinding screens
To reap the full benefits of wayfinding screens, businesses and institutions need to implement effective strategies. Consider the following aspects when designing your wayfinding system:
Simplicity: Avoid overcrowding signs with excessive details. Clear, concise, and easily digestible signage is crucial to user understanding.
Consistency: Maintain a uniform design language and color scheme throughout the signage system, creating visual coherence and ensuring easy recognition.
Accessibility: Design your wayfinding system to cater to people of all abilities, ensuring ada-compliant signage that's inclusive to everyone.
Scalability: Choose a wayfinding signage solution that can grow as your business expands, allowing for easy updates and adaptability.
Qr codes: Use qr codes to provide additional, location-specific information right to patron's smartphones.
FAQ
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